The Big Fat Marketing Blog

With its Facebook Connect service, the online social networking site is attempting to grow its already impressive 130 million active membership base.

According to the article, “The previously announced service allows Web sites to let Facebook users log into their sites with Facebook accounts, eliminating the need for users to establish multiple log-ins and profiles for multiple sites. Consumers can then share the personal information they store on Facebook, such as updates about their activities, with other sites for a more personalized experience.”

More than eight in 10 consumers have no idea that when they hit the report spam button, the mailer’s messages could get blocked from reaching people who want them, according to a recent survey by Silverpop.

What’s more, when consumers are told the spam button could affect others’ chances of getting their e-mail, 67% in the survey said they’d still report what they perceive as spam to their inbox providers, according to the e-mail service provider.

More.

More than eight in 10 consumers have no idea that when they hit the report spam button, the mailer’s messages could get blocked from reaching people who want them, according to a recent survey by Silverpop.

What’s more, when consumers are told the spam button could affect others’ chances of getting their e-mail, 67% in the survey said they’d still report what they perceive as spam to their inbox providers, according to the e-mail service provider.

More.

My 8-year-old daughter is going to be devastated when she finds out they’re pulling all Bratz dolls and products from store shelves in February.

Yesterday toy giant Mattel Inc. won its four-year legal case against MGA, the company that makes Bratz, when U.S. District Judge Stephen Larson ruled that MGA must discontinue manufacturing the dolls and all related merchandise.

more

Santa Adolph?

Well, that’s what you’ll find on the cover of the 2008 Adolph Kiefer & Associates holiday catalog. Founded in 1947 by Olympic gold medalist Adolph Kiefer, Kiefer & Associates sells swimwear and swim equipment. Kiefer won his gold medal in the 100-meter backstroke at the 1936 Summer Olympic Games in Berlin, which were overshadowed by another – albeit different spelling – Adolf. more

Turns out that the shoppers that plowed over Jdimytai Damour crushed his windpipe and he suffocated under the weight of the stampeding shoppers. The police estimated that more than 100 people stepped on him.

Walmart will pay a big price for the death, and the fun and excitement around Black Friday, the single largest nationwide promotion, may never be the same.

more