The Big Fat Marketing Blog

My kids, ages 5 and 8, have caught on to the fact that this is a recession year. Not only are they aware of what’s going on with the economy through television and the Internet, they also sometimes overhear Mommy and Daddy talking about how money is going to be tight.

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If you’re wondering how big-time baseball franchises in the Big Apple scored sweetheart stadium deals with the fiscally conscientious suits in the Bloomberg administration, it was all about the luxury boxes.

While hapless fans pay their unfair share of the freight, the baseball business is all about the luxury boxes - and the Bloomberg boys apparently had seats in city government suites at the top of their agendas with the New York Yankees and Mets.

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Talk about a gift that keeps on giving!

It’s not often that chickens and goats are your best-selling items, but that’s the case this year with the Christian Children’s Fund (CCF) 2008 Gifts of Love and Hope catalog. more

It only took me four+ decades to do so, but apparently I’m finally hot. Or, at least my demographic is: fangirls.

CNN’s Screening Room reports that thanks to the popularity of series like “Twilight,” fangirls are now being courted by the entertainment biz just as heavily as their male counterparts who flock to flicks like “Spider-Man” and “The Lord of the Rings.”

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As you know, the internet is a powerful tool that has not only transformed marketing, but our lives as well. With the Big 3 auto makers seeking a bailout and being stonewalled, they have taken their case to the web. After all, they already know how to sell (some vehicles) via digital media, so they are taking that knowledge to pressure Congress to give them billions.