You say you want marketing news and commentary? Well, you came to the right place. The Big Fat Marketing Blog is updated daily by the editors of Chief Marketer, Direct, Promo and Multichannel Merchant. Opinions? Oh yeah, we got em'. Don't say we didn't warn ya'.
I’ll be the first to admit I’m not an expert on the world of promotions. Still, that won’t stop me from commenting on the Christmas tree shaped tower of TVs Sharp built in Grand Central Terminal to plug the new Aquos LCD sets.
With all the doom and gloom being reported in the media, it’s nice to see this post which explains what’s happening in the world of e-communications and emerging media. It, now more than ever, all boils down to measurement and accountability. That’s why interactive is up 11%.
With all the doom and gloom being reported in the media, it’s nice to see this post which explains what’s happening in the world of e-communications and emerging media. It, now more than ever, all boils down to measurement and accountability. That’s why interactive is up 11%.
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