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You say you want marketing news and commentary? Well, you came to the right place. The Big Fat Marketing Blog is updated daily by the editors of Chief Marketer, Direct, Promo and Multichannel Merchant. Opinions? Oh yeah, we got em'. Don't say we didn't warn ya'.

Archive for January 18th, 2009

A Fairwell to the Newspaper Industry?

The Minneapolis Star Tribune filed for Chapter 11 bankruptcy protection last week. Last month the Tribune Co. took that walk. And everywhere you turn, you hear about newspapers struggling to make a dollar.


Like catalogers, newspapers have to deal with rising paper and ink prices, and (in most cases) transitioning to become forces in the online world. But newspapers (and magazines) also have to figure out how to bridge the revenue gap between sagging display ad sales and the tiny bit of revenue that can be made online. more

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Related Topics: Etc. - Advertising/Media, Etc. |

A Fairwell to the Newspaper Industry?

The Minneapolis Star Tribune filed for Chapter 11 bankruptcy protection last week. Last month the Tribune Co. took that walk. And everywhere you turn, you hear about newspapers struggling to make a dollar.


Like catalogers, newspapers have to deal with rising paper and ink prices, and (in most cases) transitioning to become forces in the online world. But newspapers (and magazines) also have to figure out how to bridge the revenue gap between sagging display ad sales and the tiny bit of revenue that can be made online. more

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2 Comments

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Related Topics: Etc. - Advertising/Media, Etc. |

Circuit City Liquidation Could Spawn More Bad News

It appeared there may have been a glimmer of hope for Circuit City as it tried to emerge from Chapter 11. But as I reported for Multichannel Merchant on Friday, the Richmond, VA-based big box and online electronics retailer is liquidating.


Vulturous consumers were slamming Circuit City stores for 30%-off sales starting on Saturday morning, and that’s not good news for anyone that considered itself to be in competition with that merchant. I’m not just talking Best Buy, but Crutchfield and even Walmart and Target. At least in the short-term, and with the economy getting worse and worse by the minute, short-term is about all the time most retailers have to turn business around. more

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Related Topics: Retail, Cross Channel, E-commerce, Catalog, Multichannel Surfing, Etc. |

Circuit City Liquidation Could Spawn More Bad News

It appeared there may have been a glimmer of hope for Circuit City as it tried to emerge from Chapter 11. But as I reported for Multichannel Merchant on Friday, the Richmond, VA-based big box and online electronics retailer is liquidating.


Vulturous consumers were slamming Circuit City stores for 30%-off sales starting on Saturday morning, and that’s not good news for anyone that considered itself to be in competition with that merchant. I’m not just talking Best Buy, but Crutchfield and even Walmart and Target. At least in the short-term, and with the economy getting worse and worse by the minute, short-term is about all the time most retailers have to turn business around. more

Digg Syndication Del.icio.us Syndication Google Syndication MyYahoo Syndication Reddit Syndication

2 Comments

Email This Post Email This Post

Related Topics: Retail, Cross Channel, E-commerce, Catalog, Multichannel Surfing, Etc. |

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You say you want marketing news and commentary? Well, you came to the right place. The Big Fat Marketing Blog is updated daily by the editors of Chief Marketer, Direct, Promo and Multichannel Merchant. Opinions? Oh yeah, we got em'. Don't say we didn't warn ya'.

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