You say you want marketing news and commentary? Well, you came to the right place. The Big Fat Marketing Blog is updated daily by the editors of Chief Marketer, Direct, Promo and Multichannel Merchant. Opinions? Oh yeah, we got em'. Don't say we didn't warn ya'.

Happy National Pie Day

That’s not me at the left, but God, would I love to be in his shoes. After all, today is National Pie Day, my third favorite holiday behind Christmas and Thanksgiving.


Come on, marketers, why aren’t you taking advantage of this? Where’s the Pie Fairy to leave a pie in my fridge? When’s Mrs. Smith to leave a pie under my tree? American Pie Council, where the bandwidth to handle the National Pie Day Web traffic created by fat guys like me?


Okay, the pie council did bring us the Crisco Pie Bake Off, so marketers are taking advantage.


And when can we erect a statue to the man, the myth, Charlie Papazian, the founder of National Pie Day. He’s the pie-romantic who created the day (which is his birthday) as a goof in the mid-70s and got it on the national holidays list.


You can click his name above and read more of the story of National Pie Day. But I have to go find a bakery… or two… to satisfy my needs.

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You say you want marketing news and commentary? Well, you came to the right place. The Big Fat Marketing Blog is updated daily by the editors of Chief Marketer, Direct, Promo and Multichannel Merchant. Opinions? Oh yeah, we got em'. Don't say we didn't warn ya'.

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