Etc.

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Chris Baggott Also Hits the Floor

Tim Parry May 14th, 2009

But again, Compendium Blogware founder Chris Baggott hitting the cutting room floor is again a good thing. Why? Because he’s got a story to tell you about Twitter.

And the timing of this is great. While social media gurus are screaming about the value of tweeting, Baggott puts it in perspective. It’s a growing piece of the social media puzzle, but it’s not quite the Holy Grail.

Twitter may not drive leads (qualified or random), but can be a pretty darn customer service tool. Here’s a story Baggott shared with MULTICHANNEL MERCHANT:

“I got an IM from my sister in Pennsylvania, and she told me she tweeted about an issue she had with Best Buy,” Baggott says. “She shortly got two tweets back from Best Buy asking her what the issue was about. So from a customer service standpoint, you can use it to listen and respond quick to customer service issues. But at the end of the day, how many 50-inch televisions can you sell through Twitter vs. search?”

We also had Baggott on MCM Radio a few weeks back, and he talked with us about how blogging for search is still going to win out over the social networks. You can listen (and download the podcast) here.

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One Comment to “Chris Baggott Also Hits the Floor”

Chris Baggott Says:

May 18th, 2009 at 10:58 am

Thanks a lot Tim. Used to being on the floor :-)

Along with the thoughts expressed above, I posted today on a great line I heard as it relates to social networking and business: “…Like the dad in the basement…” perfect sentiment.

http://blogging.compendiumblog.com/blog/blogging-best-practices/0/0/biz-in-social-networks-like-dad-in-the-basement

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