The Big Fat Marketing Blog

You say you want marketing news and commentary? Well, you came to the right place. The Big Fat Marketing Blog is updated daily by the editors of Chief Marketer, Direct, Promo and Multichannel Merchant. Opinions? Oh yeah, we got em'. Don't say we didn't warn ya'.

Archive for June, 2009

H.R. 22 Passes Subcommittee

H.R. 22 moves forward with a timeline amendment. more

Digg Syndication Del.icio.us Syndication Google Syndication MyYahoo Syndication Reddit Syndication

Add Comment

Email This Post Email This Post

Related Topics: Multichannel Surfing |

At Last, Glidden Does “Free” without Tears

06-29-09-nuns-with-paint.jpgJust when you thought that national promotions built around “free” were beginning to look like invitations to disaster, someone’s pulled one off—and even managed to control the blowback when the supplies of free product ran out. more

Digg Syndication Del.icio.us Syndication Google Syndication MyYahoo Syndication Reddit Syndication

2 Comments

Email This Post Email This Post

Related Topics: The Pro Shop - Premium & Incentives, The Pro Shop - Retail, The Pro Shop |

At Last, Glidden Does “Free” without Tears

06-29-09-nuns-with-paint.jpgJust when you thought that national promotions built around “free” were beginning to look like invitations to disaster, someone’s pulled one off—and even managed to control the blowback when the supplies of free product ran out. more

Digg Syndication Del.icio.us Syndication Google Syndication MyYahoo Syndication Reddit Syndication

2 Comments

Email This Post Email This Post

Related Topics: The Pro Shop - Premium & Incentives, The Pro Shop - Retail, The Pro Shop |

Farrah Was The Poster Girl

Raise your hand if you grew up in the 70s and didn’t have the iconic Farrah Fawcett poster. I don’t see many hands raised.


It’s a poster that hung in many bedrooms in the 70s. And I’m sure it caused many mothers to realize their sons were growing up. I think mine was mortified when I proudly won mine at a carnival.


With Farrah Fawcett’s death last week from anal cancer at the age of 62, many stories about the poster have resurfaced. No doubt though that this one poster was the marketing tool that made her career. more

Digg Syndication Del.icio.us Syndication Google Syndication MyYahoo Syndication Reddit Syndication

Add Comment

Email This Post Email This Post

Related Topics: Etc. - Opinion, Etc. - Advertising/Media, Etc., General |

Farrah Was The Poster Girl

Raise your hand if you grew up in the 70s and didn’t have the iconic Farrah Fawcett poster. I don’t see many hands raised.


It’s a poster that hung in many bedrooms in the 70s. And I’m sure it caused many mothers to realize their sons were growing up. I think mine was mortified when I proudly won mine at a carnival.


With Farrah Fawcett’s death last week from anal cancer at the age of 62, many stories about the poster have resurfaced. No doubt though that this one poster was the marketing tool that made her career. more

Digg Syndication Del.icio.us Syndication Google Syndication MyYahoo Syndication Reddit Syndication

Add Comment

Email This Post Email This Post

Related Topics: Etc. - Opinion, Etc. - Advertising/Media, Etc., General |

Top-10 Infomercials Featuring Billy Mays

DRTV lost Billy Mays yesterday, and I didn’t even know who he was. I knew - and trusted - the face, and I bought the products because I saw them on TV.


But when a bunch of different people came up to me at a party yesterday and asked if I heard about Billy Mays, I thought they were talking about the Say Hey Kid. Or Willie Mays Hayes (American Express - don’t steal home without it!).


Anyway - here’s a link for you to kick off your Monday. It’s one man’s opinion on the Top 10 Billy Mays infomercials of all time. Check them out and tell me what you think.

Digg Syndication Del.icio.us Syndication Google Syndication MyYahoo Syndication Reddit Syndication

Add Comment

Email This Post Email This Post

Related Topics: Multichannel Surfing, E-commerce, Retail, Cross Channel, Etc. - Marketing/ROI, Etc. - Disciplines, Advertising/Media, Multichannel Marketing, Etc., General |

About

You say you want marketing news and commentary? Well, you came to the right place. The Big Fat Marketing Blog is updated daily by the editors of Chief Marketer, Direct, Promo and Multichannel Merchant. Opinions? Oh yeah, we got em'. Don't say we didn't warn ya'.

Social Media

  • Share

Calendar

June 2009
M T W T F S S
« May   Jul »
1234567
891011121314
15161718192021
22232425262728
2930  

Your Account

Subscribe

Subscribe to RSS Feed

Subscribe to MyYahoo News Feed

Subscribe to Bloglines

Google Syndication