The Big Fat Marketing Blog

Another sector of retail that’s been looking up is the dollar and closeout stores. And that makes sense, with unemployment out of control and consumers are tightening their belts. I’ve been hearing a lot about the upscaling of Big Lots, which troubles me a bit, and both Dollar General and Dollar Tree recently reported big first-quarter sales increases. more

Another sector of retail that’s been looking up is the dollar and closeout stores. And that makes sense, with unemployment out of control and consumers are tightening their belts. I’ve been hearing a lot about the upscaling of Big Lots, which troubles me a bit, and both Dollar General and Dollar Tree recently reported big first-quarter sales increases. more

Kinetic Marketing president Kim Painley is an expert when it comes to helping catalog retailers define their pay-per-click strategies, and she did a bang-up job talking with me about it Monday on MCM Radio (download or listen to the podcast here).

Now, one thing I asked her at the end was about the banner ads that pop up on my Yahoo Mail page. If I go to, say, Williams-Sonoma, for some research like I did today for an article we posted about its rough first quarter, I have to look at that company’s banner ad the rest of the day. Or at least until another merchant drops a cookie on my computer. more

Kinetic Marketing president Kim Painley is an expert when it comes to helping catalog retailers define their pay-per-click strategies, and she did a bang-up job talking with me about it Monday on MCM Radio (download or listen to the podcast here).

Now, one thing I asked her at the end was about the banner ads that pop up on my Yahoo Mail page. If I go to, say, Williams-Sonoma, for some research like I did today for an article we posted about its rough first quarter, I have to look at that company’s banner ad the rest of the day. Or at least until another merchant drops a cookie on my computer. more