You say you want marketing news and commentary? Well, you came to the right place. The Big Fat Marketing Blog is updated daily by the editors of Chief Marketer, Direct, Promo and Multichannel Merchant. Opinions? Oh yeah, we got em'. Don't say we didn't warn ya'.
Another brand has been caught trying to fake online consumer reviews of its product. Earlier this week the office of New York State Attorney General Andrew Cuomo announced that it had reached a settlement with plastic surgery outfit Lifestyle Lift over the publication of numerous Web reviews of the service—purportedly by satisfied customers, but in fact by employees of the company. more
Another brand has been caught trying to fake online consumer reviews of its product. Earlier this week the office of New York State Attorney General Andrew Cuomo announced that it had reached a settlement with plastic surgery outfit Lifestyle Lift over the publication of numerous Web reviews of the service—purportedly by satisfied customers, but in fact by employees of the company. more
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