Scribbles Episode 7: “Who Needs Two?”
Tom Hansen, the Managing Director at Rivet, Chicago will be sharing his thoughts with us using a cartoon version of himself.
You say you want marketing news and commentary? Well, you came to the right place. The Big Fat Marketing Blog is updated daily by the editors of Chief Marketer, Direct, Promo and Multichannel Merchant. Opinions? Oh yeah, we got em'. Don't say we didn't warn ya'.
Archive for October 9th, 2009
Scribbles Episode 7: “Who Needs Two?”
Tom Hansen, the Managing Director at Rivet, Chicago will be sharing his thoughts with us using a cartoon version of himself.
DMA/Pike Fight: Dueling Spammers?
Earlier this week, my colleague Ken Magill wrote about the e-mail campaign against the Direct Marketing Association launched by a dissident DMA board member. You’re probably familiar with the saga by now—Amy Africa did several provocative blog posts on it.
In his article Gunfight at the DMA Corral, Ken points out the irony that Gerry Pike and the DMA are duking it out using “the one channel the organization has arguably struggled with most—e-mail.” more
USPS At Crossroads
Change is inevitable for the U.S. Postal Service, which experienced a “devastating” fiscal 2009, according to Postmaster General John E. Potter. Change was the central theme of Potter’s address at the National Press Club on Oct. 8. more
Social Media Hits “The Office” Wedding Episode
There are a lot of people who feel “The Office” has jumped the shark (The American version, in case Sherry Chiger is reading this in jolly ol’ England!). Even those people probably tuned in last night to watch the wedding episode (”Niagara”) had to admit it had its downright hilarious moments.
But for me, it was two pop culture events in social media that The Office’s writers cashed in on that made it Must See TV (even if NBC doesn’t use that slogan anymore): Dwight wearing his Three Wolf Moon shirt, and the reenactment of JK Wedding Entrance Dance. more
Social Media Hits “The Office” Wedding Episode
There are a lot of people who feel “The Office” has jumped the shark (The American version, in case Sherry Chiger is reading this in jolly ol’ England!). Even those people probably tuned in last night to watch the wedding episode (”Niagara”) had to admit it had its downright hilarious moments.
But for me, it was two pop culture events in social media that The Office’s writers cashed in on that made it Must See TV (even if NBC doesn’t use that slogan anymore): Dwight wearing his Three Wolf Moon shirt, and the reenactment of JK Wedding Entrance Dance. more
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You say you want marketing news and commentary? Well, you came to the right place. The Big Fat Marketing Blog is updated daily by the editors of Chief Marketer, Direct, Promo and Multichannel Merchant. Opinions? Oh yeah, we got em'. Don't say we didn't warn ya'.Recent Posts
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