Here’s a Survey for the Meat Grinder
Everyone seems to have a survey, and a lot of them are truly self-serving. And in these days where you can boost your page views by submitting something to a press release service and hopefully have it pop to the top of the Google rankings, it may be a cheap SEM investment.
Either that or you’re just going to get goofed on.
Like this meat merchant, Stock Yards, which sells beef through catalogs and the Internet.
Wesley Ball, Stock yards’ director of retail business, surveyed 1,000 Americans 18 years and older online and found out they’d prefer steak as a business gift than other items.
“Cookies, popcorn and candy are soon forgotten,” Ball said. “We’re offering meat that is aged for tenderness and flavor that provides a home dining experience they won’t soon forget.”
I’d love to have seen the survey questions. Was it something like “Hi, we’re a meat company. Do you like meat? Would you rather have meat than popcorn? How about meat vs. candy?”
Would the results have been released if it turns out 85% of the random sampling was vegan?
Now if they sent the survey my way and asked, “Who likes pie?” I may have had a hard time taking it.
