You say you want marketing news and commentary? Well, you came to the right place. The Big Fat Marketing Blog is updated daily by the editors of Chief Marketer, Direct, Promo and Multichannel Merchant. Opinions? Oh yeah, we got em'. Don't say we didn't warn ya'.
An interesting piece in the New York Times last week talked about how the global popularity of American entertainment hasn’t really improved the country’s image around the world.
Of course, our cultural output not changing international perceptions might not be a bad thing.
No one ever said voice of truthiness Stephen Colbert was shy about promoting himself. Check out his plan to cement his status as the voice of this generation—and sell a few soundtracks in the process. Will it work? Tune in tomorrow.
I didn’t think I’d do it. But I did. I hit the stores the morning of Black Friday.
Did I find crazed hordes of shoppers, fighting over the latest hot toy? Nope. All in all, the experience was quite civilized…which probably doesn’t bode well for retailers.
And now for something completely different, or at least a bit light, since you’ll be stuffing yourself tomorrow.
Check out this clip from the Monty Python crew, as they explain the cultural and marketing reasons behind their new YouTube channel.
Anyone else feeling like they’re being stalked by their favorite retailers in their inbox? Tis the season and all, but c’mon folks.
Dunkin’ Goes Chinese The Boston Globe outlines Dunkin’ Donuts plans to market its pastries and coffee in China.
Bloody Good Brand The mega popular vampire story “Twilight” is putting the small movie studio Summit Entertainment on the map. The New York Times has the story.
community sponsor
advertisement
advertisement
